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“I’ve worn this hoodie in –10°C and it kept me warm. Hard to find gear that actually works when the weather turns nasty, but this does.”
Jimmy Gilzean
“Went in with low expectations and was surprised. This outperformed the pricier brands I usually stick to.”
Greg Knight
“I hesitated at first, but the quality won me over as soon as it arrived. Best shirt I’ve bought and worth every dollar.”
Brett Robinson
Established In Calgary
Born in the foothills of Alberta, where crystal-clear rivers carve through mountain valleys and endless lakes stretch across the prairies. A place where early mornings, tight lines, and the call of the wild shape every adventure.
Started with Family
After 35 years of ideas, miles on the water, sketchbooks full of prototypes, and countless freezing nights grinding in a cold garage, frustration became fuel. Built from the bond of a father and a son, and shaped by a lifetime on the water, we reached a breaking point. If no one else was going to build apparel worthy of real anglers, then we’d fukn do it ourselves. Fishing isn’t a hobby for us. It’s life. And we wanted to build something that honors that for us, for every angler who lives this.
Made to last
In a world of shortcuts and throwaway trends, we stand for the timeless - where things are made with care, built to last, and shaped by those who know the value of working with their hands.
FuknWicked Fishing Headquarters
#115, 8820 Blackfoot Trail SE Calgary Alberta
Monday - Friday, 09:00 to 18:00
Saturday and Sunday, Closed